Mood

Mobile Design | UI/UX Design

Overview

Mood is an original mobile app concept for college students who struggle with mental health and want to focus on self-care. When signing up for an account, the user will indicate the college or university they are attending. Mood uses this information to offer students a more personalized self-care experience, providing them easy access to university resources, connecting them with other users, and even allowing them to link their app with their University Counseling Center.

Solution

The Mood mobile app was designed with the intention to reduce the stigma of seeking help for mental health and promote a more open campus environment for all students.

App Goals

Guidance towards the users self-care journey
Inspire and motivate college students
Customization within the app

Research

After interviewing college students, it was made clear that many students are afraid to go to the counseling center. There were a few students that didn’t know where the counseling was. With Mood, we want to target students who are too afraid to open up or too scared to visit the counseling center. We want students to know where the counseling center is and that it is a safe place to open up.

Target Audience

The target audience is college students who are struggling with mental health. Mood targets students who might be too shy or afraid to ask for help. The app encourages students to express themselves and to visit the counseling center.

Competitors

Mood’s competitors are Habitica, Finch, and Youper. These apps are self-tracking and feel-better apps. The competitors are unorganized and overwhelming. Mood is different because it is simple, organized, fun, and targets college students.

Habitica

Finch

Youper

UI Standards

Characters

Mood uses characters to capture different emotions. Mood avoids using sad characters, but has a variety of characters to display a variety of emotions. The user is able to change their character at any time. Their character will help guide and support them throughout their self-care journey.